University of Southern Indiana
Primary Academic Mark

The USI Primary Academic mark is the primary identifier of USI. The preferred use of the USI Primary Academic mark is the full color version or the red/white version shown on the blue background.

Usiacad Wdmkstack

Color Variations
The USI Primary Academic mark may be used as one color version, an all black, or an all white version only when use of the preferred full color version or the red/white version is not possible. These options are shown below.

Primarylogo Color Options

Using the Logo with Backgrounds
Frequently it may be desirable to place the USI Primary Academic mark on a field of color. As shown in the examples below, the artwork does not include a built-in outline shape and therefore, the USI Primary Academic mark should never be used on a background color that does not provide sufficient contrast.

Primarylogo Background Options

The logo may be used on a complex background only when placed in a solid box or band of color that provides sufficient contrast to the logo as shown below.

 Primarylogo Background Block


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