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Dr. Mark McKnight |
Marketing Club
Check out our Webjam to get involved! |
The purpose of the USI Marketing Club is to foster a community of scholars within the field of marketing. The club is composed of students pursuing marketing as a major, a minor, or any other student in any aspect of marketing. Through an interactive experience, the Marketing Club seeks to promote access to marketing related career information, guest speakers, experiential learning activities and the ability to engage in real world learning projects and activities.
Explanation of logo:
The concept revolves around three items - a target, banner, and globe. The target is supposed to represent the target goals, results, and audience that marketers are trying to reach. The banner represents one of many marketing techniques used to reach people. Finally, the globe indicates that marketing is used all around the world to reach people all around the world; in other words, marketing is global.
