Friday, February 21, 2003
USI program targeting media literacy
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“SEDUCE ME: Blow Away the Ashes,” a program about media literacy, will explore how advertising is used to create addiction and pressure people into social and political compliance Wednesday, February 26, on the University of Southern Indiana campus. Dr. Peter DeBenedittis’ presentation about how fast-food, alcohol, and tobacco companies target people will begin at 6:30 p.m. in the University Center’s Carter Hall. The program, sponsored by USI Recreation, Fitness, and Wellness, is free and open to the public. DeBenedittis has served as a consultant to the National Office on Drug Control Policy, the American Medical Association, the American Academy of Pediatrics, and the Centers for Disease Control. The author of several media literacy curriculums used by state education and health departments nationwide, he also is writing a book for parents who want to take back control of their children’s values. He holds a Ph.D. in speech-communication with emphasis on political uses of mass media from Penn State, ran an advertising agency for 10 years, taught for University of Maryland’s Asian Division, and worked with the New Mexico Media Literacy Project. DeBenedittis resides in Santa Fe, N.M. |
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