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Author, blogger Erik Deckers to present on personal branding through social media

April 3, 2019

The University of Southern Indiana Romain College of Business will feature a presentation by Erik Deckers, author, blogger, and humor columnist entitled "Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself." This presentation will be held 2 p.m. Monday, April 8, in the Business and Engineering Center Room 0035 and is free and open to students, faculty, administrators and the public.

Deckers will show participants how to use social media to grow their professional reputation, personal brand, and professional network to find interviews, internships, and even a new career. Job seekers who successfully brand themselves are the ones who often succeed first. Thanks to social media, it is easy to brand yourself in a way that speaks volumes about your ability and experience.

Deckers, a professional blogger and ghostwriter, has co-authored several books including "Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself," and "The Owned Media Doctrine." He has been blogging since 1997 and a newspaper humor columnist since 1994. Deckers is a regular speaker and writer about personal branding, and is passionate about helping other people reach the next big step in their career.

Erik was the Spring writer-in-residence at the Jack Kerouac House in Orlando, Florida, and now serves on their board of directors. He holds a bachelor's degree in philosophy and a master's degree in College Student Personnel Administration, both from Ball State University.

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