USI names Ubelhor Director of University Creative and Print

Amy Ubelhor has been named Director of University Creative and Print at the University of Southern Indiana, effective Wednesday, January 3. She will report to Kindra Strupp, Vice President for Marketing and Communication. 

Ubelhor, who served as USI Assistant Director of Creative/Designer since 2014, will assume the position currently held by Terri Bischoff, Director of University Creative and Print, who is retiring after 16.5 years of service. 

As Director, Ubelhor will provide leadership of the University Creative and Print staff, overall operations and processes. She will oversee graphic design, digital printing/copying, offset printing, finishing, large format printing, print outsourcing and the University copier fleet. 

Ubelhor will serve as a strategic member of the University Marketing and Communication team, acting as the liaison between the University Creative and Print Department. She will ensure compliance with guidelines and proper usage of the University brand across all marketing materials and graphic reproduction. Ubelhor will also maintain a focus on upholding standards and ensuring adherence to the established protocols for the USI brand. 

Prior to her arrival at USI, she founded and owned studio U!, an independent design studio offering full-service development and consulting for strategic branding, design, creative marketing and print and web communications. Ubelhor also previously served as Creative Director at Fire House Inc., Art Director at Rauh, Good, Darlo, and Barnes, and Marketing Art Director at Infoworld Magazine and IDG Publications. 

Ubelhor earned a bachelor’s degree in fine arts and graphic design from Indiana University.