Our Brand Essentials video series is a collection of helpful advice and tips for using the University Brand. If you ever question whether a logo, image or graphic meets brand standards, please reach out to Steph Hawes or Amy Ubelhor.
Have Questions? Ask us:
Welcome to the series
About USI logos
Academic mark usage
How to use logos correctly
Athletic mark usage
How to use athletic logos
Primary and Secondary Color Palettes
Correct Logo Placement
Academic and Athletic Fonts
Archie Mascot Usage and Screemojis
How to use Archie Mascot Marks
Guidelines for correct application and placement
How to Use Student Organization and Club Sport Logos