Looking for a business degree that opens the door to a variety of exciting, rewarding careers? Then consider majoring in marketing. Learn to create and market products, services and solutions that make a difference in the world. Discover how to inspire and influence others through branding, digital marketing and professional selling.
At USI, marketing students learn theory and gain practical experience in an engaging, collaborative, active-learning environment. We'll prepare you to succeed in the diverse and exciting opportunities this growing career field offers.
In the USI marketing program, you will:
Everything has a business side
The marketing field is projected to add jobs at a higher-than-average rate. Marketing professionals are critical to the success of every type of organization. A few of the exciting career opportunities you can pursue with a marketing major include:
These career opportunities exist in almost every industry:
Why I Chose Marketing
"I chose marketing because I want to make a positive impact on the world. This subject has helped expand my knowledge of how to communicate with consumers and fulfill their needs. In addition, with marketing I can work in a variety of fields and always have something new to learn." - Mara '21
Graduate Survey Data
Earnings and employment data of USI graduates, compiled by USI Career Services in coordination with the Office of the Registrar.