University of Southern Indiana
Marketing students


YOU create the buzz with a marketing degree from USI!

Looking for a business degree that opens the door to a variety of exciting, rewarding careers? Then consider majoring in marketing, which provides a specialization in business that is broad enough to prepare you for a variety of careers.

What can you expect from a bachelor's degree in marketing from USI?

  • Working with others to generate and evaluate creative ideas for products and communications
  • Learning what motivates people to make purchases
  • Knowing ways to create and maintain value brands
  • Developing professional selling skills
  • Gaining technical and creative skills in digital marketing
  • Preparing to succeed personally and professionally upon graduation

USI's marketing degree incorporates theory and practice in an engaging, active-learning environment and prepares you for the great variety of exciting of opportunities in this growing career field.

Everything has a business side

The marketing field is projected to add jobs at a higher-than-average rate. Marketing professionals are critical to the success of every type of organization. A few of the exciting career opportunities you can pursue with a marketing major include:

  • Marketing Manager
  • Digital Marketing Coordinator
  • Retail Store Manager
  • Sales Representative
  • Advertising Account Manager
  • Special Events Coordinator
  • Consultant
  • Entrepreneur
  • Brand Manager

These career opportunities exist in almost every industry:

  • Sports and Entertainment
  • Healthcare
  • Electronics
  • Real Estate
  • Pharmaceuticals and Medical Devices
  • Financial Services
  • Fine Arts
  • Government
  • Tourism

Contact Dr. Peter Cashel-Cordo


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